Brand Marking
Logo Engraving
Precision laser engraving, foil stamping, and retail-grade marking treatments that keep your brand presence crisp and consistent across every hanger program.
Bespoke Development
VNEW operates a custom hanger program serving fashion, retail, and hospitality brands across 64 countries since 2010. We deliver custom logo engraving, laser branding, foil stamping, and OEM finish development with MOQs starting at 500 units per SKU, typical lead times of 25-35 days after sample approval, and FSC-certified hardwood, cedar, velvet, and metal options sourced from our Guilin facility. Sample lead time: 25-35 days. Pricing starts at $1 per unit for standard wood and $4 for premium velvet.
What We Customize
Custom logo applications for retail and hotel programs
Coordinated materials and finishes across product lines
Sampling support before bulk production begins
OEM-ready execution for global wholesale delivery
Core Services
Our customization service is structured to help fashion, retail, and hospitality brands create a coherent hanger system rather than a one-off product variation.
Brand Marking
Precision laser engraving, foil stamping, and retail-grade marking treatments that keep your brand presence crisp and consistent across every hanger program.
Finish Language
Build a signature surface direction with tailored colors, textures, velvet tones, metal treatments, and coated wood finishes aligned to your showroom identity.
Material Selection
Choose from refined hardwood, velvet, metal, and engineered plastic options sourced and finished for luxury retail presentation and dependable wholesale use.
Customization Methods
Each method changes MOQ, setup cost, production timing, and the kind of visual result your retail team can approve.
| Method | Best for material | MOQ | Setup fee | Per-unit cost | Lead time | Color limit |
|---|---|---|---|---|---|---|
| Laser engraving | Wood, bamboo | 500 | $0 | $0.30-0.80 | 25 days | Monochrome tone on wood |
| Foil stamping | Wood, metal | 500 | $80-150 | $0.40-1.00 | 25-30 days | 1 foil per pass |
| Pad printing | Plastic, coated wood | 1,000 | $100-200 | $0.15-0.60 | 20-25 days | Up to 4 spot colors |
| UV printing | Flat-shoulder wood, plastic | 1,000 | $150-300 | $0.80-1.50 | 30 days | Unlimited full color |
| Embossing | Velvet, leather-wrap | 300 | $120-180 | $0.60-1.20 | 25 days | Texture only |
| Custom metal hook | All materials | 500 | $200-400 | $0.50-2.00 | 30-40 days | Plating tone choice |
Process Flow
We keep the customization workflow deliberate and easy to approve, so sampling, revision, and production all move with less friction.
Share artwork in AI, EPS, or PDF format, target MOQ of 500-10,000 units per SKU, finish preference, and target landed cost per unit. We respond within 48 hours with material recommendations, indicative pricing at your MOQ band, and a tentative production calendar.
We convert logo placement, finish, hook, color, and packaging requirements into an approval-ready sample plan. Sample production and approval typically take 7-10 days, with dimension checks, branding proofs, and one clear sample set prepared before bulk release.
After approval, bulk manufacturing runs 15-25 days, followed by 3-5 days for QC and packing. Before export release, you receive packing details, shipment photos, and final inspection records for the completed hanger program.
Materials & Pricing Bands
Standard hardwood programs start at $1 per unit with a 500-unit MOQ. They suit luxury fashion, hotel, and boutique retail programs that need logo engraving, finish control, and a 25-35 day production cycle after sample approval.
Cedar programs are commonly selected by hospitality and garment-care buyers for their moth-repellent positioning. Cedar customization follows the same 500-unit starting MOQ and 25-35 day production window used for branded wood hanger programs.
Premium velvet programs start at $4 per unit, with standard custom MOQs beginning at 500 units per SKU. Velvet suits slim-profile retail displays and can support embossing programs from 300 units when texture-led branding is required.
Metal programs support foil stamping from 300 units and custom hook development from 500 units. Buyers typically allow 30-40 days when plating tone, engraved finials, or custom hook work is added to the program.
Pad-printed plastic programs begin at 1,000 units and support up to 4 spot colors. Plastic is often the most practical material for high-volume retail rollouts needing 20-25 day production cycles and repeatable logo placement.
Recent Custom Programs
12,000 laser-engraved beech wood hangers in 3 finish variants, delivered 32 days after artwork sign-off and now reordered quarterly.
8,500 custom cedar hangers with foil-stamped suite numbering, rolled out across 14 hotel locations.
25,000 recycled-PP hangers with custom Pantone color matching and RFID-ready packaging support for a retail launch.
Frequently Asked Questions
Our standard MOQ is 500 units per SKU for laser-engraved wood and velvet hangers. Pad-printed plastic hangers start at 1,000 units. Foil-stamped metal hangers start at 300 units. For premium hardwood with complex multi-color logo work, MOQ rises to 2,000 units. Lower trial quantities of 100-300 units are available for first-time customers with a 15-25% unit-price premium.
Standard production takes 25-35 days after sample approval and PI signing. The usual breakdown is 7-10 days for sample production and approval, 15-25 days for bulk manufacturing, and 3-5 days for QC and packing. Sea freight to the US East Coast adds 30-40 days, Europe adds 35-45 days, and the Middle East adds 30-40 days. Air freight is available for samples and urgent rush orders.
We offer 6 branding methods: precision laser engraving on wood and bamboo, foil stamping on wood and metal, pad printing on plastic and coated wood with up to 4 spot colors, UV printing for full-color artwork, embossing or debossing on velvet and leather-wrap hangers, and custom metal hooks with brand-engraved cylinder finials. Setup fees range from $80-200 per artwork.
We accept vector formats including AI, EPS, PDF, and SVG for production. Raster files such as PNG, JPG, and PSD are acceptable for proofing only; we will re-vectorize at no charge if your file is at least 300 DPI. Required production files use CMYK color mode, a 300 DPI minimum, transparent backgrounds for overlay-on-wood applications, and separate artwork files when foil, engraving, and print elements are combined.
Yes. We maintain a 200+ stain library for wood and a full Pantone Solid Coated and Uncoated color matcher for foils and printed surfaces. Custom Pantone matching for foil typically adds 5-7 days to the sample timeline and a one-time $150-300 color development fee. Custom wood stain development takes 10-14 days and carries no additional fee at MOQs of 500 units or more.
Start the Conversation
Share your quantity, timeline, material preference, or visual references. We will turn that into a customization path that is commercially workable and visually aligned with your brand.